A new organization was formed within 24 hours of the Connecticut elementary school shooting to capitalize on the power of social media and motivation of outraged mothers. One Million Moms for Gun Control will demand action from legislators – including the reinstatement of the assault weapons ban – and is planning a One Million Mom march in Washington, DC, when Congress reconvenes.
“The advent of social media and the harnessed power of women and mothers have had a huge impact on the country’s political and legislative trajectory, from the Komen Foundation backlash to carrying the vote for President Obama in the 2012 election,” said Shannon Watts, organization founder. “After decades of discussion and dialogue, One Million Moms for Gun Control is focused on forcing quick action by legislators that will reduce the availability and proliferation of high-powered weapons among American citizens.”
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